A forceful response is not always the best first response. Preserve the facts and clarify the rights before deciding whether and how to escalate.
1. Preserve what you found
Record URLs, dates, screenshots, and the context of the suspected use. Keep original correspondence and files. Do not alter evidence to make a claim appear stronger.
2. Locate the rights record
Gather registration documents, ownership agreements, relevant licenses, and the original work or mark. Note uncertainties rather than assuming exclusive rights.
3. Review permission and context
The analysis may turn on what was used, how it was used, permission, the scope of the rights, and available defenses. Similarity alone does not settle the issue.
4. Define the practical objective
Consider whether the goal is clarification, attribution, a license, removal, or another response. Each path can have different risks, costs, and consequences.
5. Agree a supported next step
An assessment, a letter, negotiations, and litigation are separate scopes. A demand should rest on reviewed facts and rights; no response or recovery can be guaranteed.
Continue with an official resource
U.S. Copyright Office: Copyright basics ↗General educational information. Requirements depend on the facts and applicable law and may change.
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