Assess
Review the asset, records, available rights, and risks within a defined scope.
Rights-Enforcement Assessment
Protect your position. Respond with purpose.
When a brand or creative work is being used without permission—or a demand arrives—start with the evidence, the rights, and a measured response.
Your protection pathway
Start with evidence.
Respond with purpose.
- 01
Preserve the evidence
Use, dates, correspondence
- 02
Assess the rights
Ownership, scope, risks
- 03
Choose the response
Letter, discussion, or referral
STRATEGY IP
By The Strategy Counsel
Is this the right fit?
Support shaped around your situation.
Rights owners who suspect unauthorized use or have received an IP-related demand.
Core project deliverables
- 01
Review of the reported use, relevant rights, and available evidence
- 02
Assessment of the response options within the agreed scope
- 03
Identification of information gaps and practical risks
- 04
Recommended next steps, including referral when appropriate
Before we begin
The right information makes the work more useful.
- Screenshots and dates, URLs, ownership and registration records, relevant permissions, and all demand correspondence.
We agree on an appropriate transfer process after engagement. Do not send confidential works or records through the consultation scheduler.
Relevant services & pricing
Choose the part you need.
These are distinct scopes. Professional fees are shown separately from government fees and outside costs.
The distinction matters
Assess. File. License. Enforce.
Different services. Different responsibilities. Your engagement should say exactly which ones are included.
File
Prepare and submit an authorized application. The agency decides registration.
License
Define the agreed permission, limits, and responsibilities in a reviewed or drafted agreement.
Enforce
Assess the facts and choose a supported response. A letter is not litigation.
Our process / five connected steps
From your first question to your next move.
A clear pathway—not a one-size-fits-all promise. Each engagement covers only the stages and deliverables agreed in writing.
- 01
Discover
Start with the asset.
Understand the brand, creative work, business goals, and any known issue.
Your partYou share the context and known deadlines.
- 02
Assess
Choose the right path.
Review available records, identify gaps, and define the service that fits.
Your partYou review the scope, fee, and responsibilities.
- 03
Prepare
Build the work.
Prepare the agreed application, findings, agreement, or response.
Your partYou verify facts and review the proposed work.
- 04
Act
Take the agreed step.
Submit an authorized filing, deliver a document, or advise on the next decision.
Your partYou approve the action and any applicable charges.
- 05
Maintain
Keep protection in view.
Identify next responsibilities, known deadlines, and any separately scoped support.
Your partYou choose the follow-through your organization needs.
Government examination and third-party responses happen on their own timelines. Filing does not guarantee registration; advice or enforcement work does not guarantee an outcome.
IDENTIFY PROTECT STRENGTHEN
Connected expertise
A stronger brand
starts with the right details.
Ownership, registration, permission, and enforcement belong in one considered strategy—shaped around your work and your goals.
Find the right supportTHE CONNECTION
Know the asset.
Clarify the rights.
Choose the next step.
One coordinated approach06 / SERVICE AREAS
The engagement identifies the assets, work, responsibilities, and legal scope accepted. No blanket protection or registration guarantee is implied.
Clear expectations
Know what’s included. Know what comes next.
An informed engagement begins with the right questions.
Is trademark protection the same as copyright?
No. Trademarks identify the source of goods or services; copyright concerns original creative expression. A brand may involve both. We review the asset and intended use before recommending a path.
Does buying a domain or forming an LLC protect my trademark?
Neither is a substitute for trademark clearance or a federal registration strategy. A name’s availability in one system does not determine whether another party has conflicting rights.
What is included in the trademark application fee?
The starting professional fee covers a defined application project for one mark in one class. Comprehensive clearance, government fees, additional marks/classes, office-action responses, statements of use, appeals, and oppositions are separate.
Are government filing fees included?
No. Professional fees and government charges are shown separately. The actual government fee depends on the filing, classes, eligibility, and any additional requirements. We confirm applicable charges before an authorized submission.
How long does registration take?
Our preparation schedule is agreed after reviewing the records and scope. USPTO and Copyright Office examination times are separate and outside our control. Filing is not a promise of registration by a particular date.
Can you guarantee registration or stop every unauthorized use?
No. Searches have limits, offices decide registration, and enforcement depends on the facts and law. We do not guarantee approval, exclusive rights in every context, removal of content, damages, or a particular dispute outcome.
What do you need from me?
Accurate owner and author details, the actual mark or work, use or publication facts, relevant agreements, complete correspondence, and timely approvals. We agree an appropriate way to transfer sensitive material after engagement.
How many meetings or revisions are included?
The written engagement specifies the meeting format, review rounds, deliverables, timing, and responsibilities. There is no blanket unlimited-service promise. Additional work requires an agreed scope.
Does booking the 15-minute call create an attorney-client relationship?
No. It is an introductory fit conversation, distinct from a paid IP Strategy Session. Representation begins only after conflicts review, acceptance, and an appropriate engagement agreement.
Do you handle patents, international filings, or litigation?
The featured services focus on trademarks and copyright. Patent prosecution is not offered. International work, litigation, appeals, and complex disputes require separate review and may be referred. Legal services are limited to matters and jurisdictions where authorized.
Is ongoing advisory a trademark monitoring service?
Not automatically. The monthly engagement defines the assets, review frequency, and capacity. Commercial watch subscriptions, continuous monitoring, filings, and enforcement projects are separate unless expressly included.